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1

The Psychology of Entertainment Media : Blurring the Lines Between Entertainment and Persuasion.

SHRUM L.J. (Edited by)

LAWRENCE ERLHAUM ASSOCIATES

2003

360

0805846417

164.83-SHRUM

PSYCHOLOGY ; ADVERTISING ; MEDIA ; PERSUASION ; POWER ; CONSUMER BEHAVIOR


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Language : English

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque