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Marketing.

ORSONI Jacques ; HELFER Jean-Pierre

VUIBERT

1988

596

60564

121.55-ORSON

MARKETING MANAGEMENT ; CONSUMER INFORMATION ; INTERNATIONAL MARKETING ; SURVEY ; SAMPLING ; PANEL ; PRODUCT TEST ; MARKET TEST ; STRATEGY ; DISTRIBUTION ; MARKET RESEARCH ; PRODUCT POLICY ; PRICE POLICY ; PRODUCT LIFE CYCLE


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Nbre volumes : 1

Notes : Réserve – Ask a librarian

Language : French

Place of publishing : PARIS

Material : Paper

Owner : Bibliothèque