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9ème - Global edition Call number : 121.58-KEEGA
INTERNATIONAL MARKETING ; EXPORT ; STRATEGY ; LEADERSHIP ; CASE
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Call number : 121.58-GREEN
INTERNATIONAL MARKETING ; MARKETING MANAGEMENT ; MULTINATIONAL COMPANY ; EUROPE ; COMPANY MANAGER ; CONSUMPTION ; INFORMATION SYSTEM ; EXPORT ; ADVERTISING ; JOINT VENTURE ; BRAND ; SEGMENTATION ; COMPETTITION ; PRICE POLICY
Call number : 121.58-KEEGA
INTERNATIONAL MARKETING ; MARKETING MANAGEMENT ; MULTINATIONAL COMPANY ; EUROPE ; COMPANY MANAGER ; CONSUMPTION ; INFORMATION SYSTEM ; ESTABLISHMENT ; EXPORT ; JOINT VENTURE ; COMPETTITION ; PRICE POLICY ; BRAND ; ADVERTISING
Book [3]
2017 [1]
1997 [1]
1994 [1]
EXPORT [3]
INTERNATIONAL MARKETING [3]
ADVERTISING [2]
BRAND [2]
COMPANY MANAGER [2]
COMPETTITION [2]
CONSUMPTION [2]
EUROPE [2]
INFORMATION SYSTEM [2]
JOINT VENTURE [2]
MARKETING MANAGEMENT [2]
MULTINATIONAL COMPANY [2]
PRICE POLICY [2]
CASE [1]
ESTABLISHMENT [1]
LEADERSHIP [1]
SEGMENTATION [1]
STRATEGY [1]
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KEEGAN Warren J. [3]
GREEN Mark C. [2]
LEERSNYDER Jean-Marc de [1]
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