Dictionnaire du marketing.
BADOT Olivier ; LEGRAND Dagmar
1998
415
2-218-72155-4
121.55-BADOT
DICTIONARY ; MARKETING MANAGEMENT ; CONSUMER BEHAVIOR ; CONSUMPTION ; INDUSTRIAL AESTHETICS ; MARKET RESEARCH ; SALES FORCE ; BUSINESS INTELLIGENCE ; BANK ; TREND ; TOURISM ; MERCHANDISING ; MARKETING MIX ; COMMUNICATION ; PRICE
No. | Call n° | Bar code | Commentary | |
---|---|---|---|---|
1 | [available] |
Comment : TRADE MARKETING
Nbre volumes : 1
Language : French
Series : Initial
Place of publishing : PARIS
Figure(s) : Graphique(s) ; Tableau(x)
Location : Nice Library
Material : Paper
Statement : Présent
Owner : Bibliothèque