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e-book : Open Services Innovation : Rethinking Your Business to Grow and Compete in a New Era.

Ebook

CHESBROUGH Henry William

FIRST

2011

256

CUSTOMER RELATIONSHIP MANAGEMENT ; TECHNOLOGICAL INNOVATION

Link to the ebook : https://search-ebscohost-com.ezproxy.univ-catholille.fr/logi...

eISBN : 9780470949313.

Contents :
Introduction: Open Services and Innovation

1 The Case for Open Services Innovation

Part 1: A Framework to Spur Innovation and Growth
2 Think of Your Business as a Services Business
3 Co-Create with Your Customers
4 Extend Services Innovation Outside Your Organization
5 Transform Your BusinessModel with Services

Part 2: Open Services Innovation in Practice
6 Open Services Innovation in Larger Companies
7 Open Services Innovation in Smaller Companies
8 Open Services Innovation for Services Businesses
9 Open Services Innovation in Emerging Economies
10 Open Services Innovation: The Way Forward Notes
Index

Language : English

Location : Nice Library

Material : Electronic

Statement : Présent

Owner : Bibliothèque