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Independent Luxury : The Four Innovation Strategies To Endure In The Consolidation Jungle.

HOFFMANN Jonas ; LECAMP Laurent

PALGRAVE MACMILLAN

2015

252

121.03-HOFFM

LUXURY GOOD ; CONGLOMERATE ; RETAILING ; RESEARCH AND DEVELOPMENT ; SME ; LUXURY GOODS INDUSTRY SECTOR


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Comment : www.theindependentluxury.com

ISBN 13 : 978-1-137-48144-3

Contents :
Introduction

1 Luxury Landscape: Challenges and Opportunities for Independents
2 Last Chance for Knysna: Innovation
3 Back to the Roots
4 Code Breakers
5 Eagle in the Aquarium
6 Game Changers
7 Applying the BA2RE® Luxury Strategy

Approach to the Creation and Development of Encelade 1789
Epilogue
Notes
Index

Language : English

Figure(s) : Photographie(s)

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque