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Marketing planning : stratégie, mise en oeuvre et contrôle.

CD-ROM

BURK WOOD Marian ; LE NAGARD-ASSAYAG Emmanuelle (Translator)

PEARSON EDUCATION

2005

2744071013

MARKETING PLAN ; CUSTOMER ; CONSUMER BEHAVIOR ; MARKETING MIX ; ADVERTISING ; STRATEGY ; SEGMENTATION


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Notes : * Archivé

Language : French

Figure(s) : Tableau(x) ; Graphique(s) ; Image(s)

Location : Nice Library

Material : Electronic

Statement : Présent