By browsing this website, you acknowledge the use of a simple identification cookie. It is not used for anything other than keeping track of your session from page to page. OK


Search

2

Getting better with age: improving marketing in the age of aging.

HUBBELL Peter B.

LID PUBLISHING

2016

303

122.59-HUBBE

SEGMENTATION ; SENIOR ; CONSUMER BEHAVIOR ; MARKETING MANAGEMENT


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Comment :

ISBN 13 : 978-0986079313

Contents :
Foreword: The good old days by Tim Love

Preface

Introduction

Part 1. Aged to perfection
1. Living in the age of aging
2. We have become them
3. Aging is the future of living
4. Living for the moment
5. Fuelling the longevity economy
6. The old rush is underway

Part 2. Things that get better with age
7. Wine
8. Leather
9. Cheese
10. Memories
11. Cast-iron skillets

Part 3. Fifty ways to get better with age

Afterword

Nbre volumes : 0

Language : English

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque