e-book : Managing fashion: a management perspective.
Link to the ebook : https://login.ezproxy.univ-catholille.fr/login?url=https://s...
eISBN : 9781351106832
Contents :
1. Understanding Management
2. Managing the Fashion Supply Chain: How the Fashion Industry Works
3. Managing the Fashion Brand
4. Managing Fashion Brand Extensions
5. Managing Fashion Licensing
6. Managing Fashion Global Growth
7. Ethics and Other Fashion Management Issues
Language : English
Location : Nice Library
Material : Electronic
Statement : Présent
Owner : Bibliothèque