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Branding a Store : How to Build Successful Retail Brands in a Changing Marketplace.

FLOOR Ko

KOGAN PAGE

2006

360

0749448326

121.90-FLOOR

RETAILER BRAND ; RETAILING ; STRATEGY ; RETAIL MARKETING ; COMPETITIVENESS ; POSITIONING ; PRICE POLICY ; MERCHANDISING ; CONSUMER ; DISTRIBUTION ; UNITED STATES OF AMERICA


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Language : English

Figure(s) : Schémas

Location : Nice Library

Statement : Présent

Owner : Bibliothèque