Link to the ebook : http://ezproxy.univ-catholille.fr/login?url=https://www.vleb...

eISBN : 9780273724179

Contents : Contents
Preface
Getting the Most from Fundamentals of Strategy
Guided Tour
1 Introducing Strategy
2 The Environment
3 Strategic Capability
4 Strategic Purpose
5 Culture and Strategy
6 Business-Level Strategy
7 Strategic Directions and Corporate-Level Strategy
8 International Strategy
9 Strategy Methods and Evaluation
10 Strategy in Action
Summary
Recommended key readings
References
Case example: NHS Direct
Glossary
Index of Names
General Index
Publisher's Acknowledgements

Language : English

Place of publishing : CAMBRIDGE

Figure(s) : Graphique(s) ; Tableau(x)

Location : Nice Library

Material : Electronic

Statement : Présent

Owner : Bibliothèque