e-book : Getting China and India Right : Strategies for Leveraging the World's Fastest Growing Economies for Global Advantage
Link to the ebook : https://login.ezproxy.univ-catholille.fr/login?url=https://s...
Contents :
1 China and India—Four Stories Rolled into One
2 Think China and India, Not China or India
3 Megamarkets and Microcustomers Fighting for Local Market Dominance
4 Leveraging China and India for Global Advantage
5 Competing with Dragons and Tigers on the Global Stage
6 The War for Talent Dealing with Scarcity in the Midst of Plenty
7 Global Enterprise 2020
Notes
The Authors
Index
Language : English
Location : Nice Library
Material : Electronic
Statement : Présent
Owner : Bibliothèque