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De la stratégie marketing à la création publicitaire.

JOANNIS Henri ; DE BARNIER Virginie

DUNOD

2005

473

2100073826

125.95-JOANN

MARKETING MANAGEMENT ; STRATEGY ; ADVERTISING ; ADVERTISING CREATION ; ADVERTISEMENT ; TELEVISION SECTOR ; TECHNIQUE


Number of copies : 2
No. Call n° Bar code Commentary
1 [available]
2 [available]

Nbre volumes : 1

Language : French

Print : 2ème

Place of publishing : PARIS

Figure(s) : Tableau(x) ; Photographie(s)

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque