Lien ebook : https://login.ezproxy.univ-catholille.fr/login?url=https://s...

eISBN : 9781416590354

Sommaire : The structural analysis of industries
Generic competitive strategies
A framework for competitor analysis
Market signals
Competitive moves
Strategy toward buyers and suppliers
Structural analysis within industries
Industry evolution
Competitive strategy in fragmented
Competitive strategy in emerging industries
The transition to industry maturity
Competitive strategy in declining industries
Competition in global industries
The strategic analysis of vertical integration
Capacity expansion
Entry into new businesses.

Langue : Anglais

Localisation : Bibliothèque Campus de Nice

Support : Numérique

Etat : Présent

Propriétaire : Bibliothèque