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Strategic Marketing Problems : cases and comments.

KERIN Roger A. ; PETERSON Robert A.

PRENTICE HALL

2001

180

0-13-027775-4

121.67-KERIN

STRATEGIC MARKETING ; STRATEGY ; STRATEGIC PLANNING ; MARKETING MANAGEMENT ; SOFTWARE ; DECISION AID


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Language : English

Series : STUDENT SOFTWARE WORKSHEET MANUAL

Print : 9ème

Place of publishing : CAMBRIDGE

Figure(s) : Tableau(x)

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque