Marketing for Hospitality and Tourism
KOTLER Philip ; BOWEN John T. ; BALOGLU Seymus
2021
361.45-KOTLE
TOURISM ; STRATEGIC PLANNING ; CONSUMER BEHAVIOR ; COMMUNICATION POLICY ; PRICE POLICY
No. | Call n° | Bar code | Commentary | |
---|---|---|---|---|
1 | [not for loan] |
ISBN 13 : 978-1-292-36351-6
Language : English
Print : 8e - Global edition
Location : Nice Library
Material : Paper
Statement : Présent
Owner : Bibliothèque