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2

Exploring strategy : Text and cases.

JOHNSON Gerry ; WHITTINGTON Richard ; SCHOLES Kevan ; ANGWIN Duncan

FINANCIAL TIMES PRENTICE HALL

2014

817

113.55-JOHNS

STRATEGY ; COMPARATIVE MANAGEMENT ; ECONOMIC ENVIRONMENT ; FORECAST ; PLANNING ; TIME SCHEDULE


Number of copies : 3
No. Call n° Bar code Commentary
1 [available]
2 [available]
3 [available]

ISBN 13 : 978-1-292-00254-5

Contents : 1. Introducing Strategy

Part 1. The strategic position

Introduction to Part 1
2. The environment
3. Strategic Capabilities
4. Strategic Purpose
5. Culture and Strategy
Commentary on Part 1 The Strategic Position

Part 2. Strategic choices

Introduction to Part 2
6. Business Strategy
7. Corporate strategy and diversification
8. International strategy
9. Innovation and entrepreneurship
10. Mergers, acquisitions and alliances
Commentary on Part 2 Strategic Choices

Part 3. Strategy in action

Introduction to Part 3
11. Evaluation strategies
12. Strategy development processes
13. Organising for success
14. Leadership and strategic change
15. The practice of strategy
Commentary on Part 3 Strategy in Action

Language : English

Print : 10ème

Figure(s) : Graphique(s) ; Tableau(x)

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque

Includes