e-book : The Bon Marche : Bourgeois culture and the department store, 1869-1920.
Lien ebook : https://search-ebscohost-com.ezproxy.univ-catholille.fr/logi...
eISBN : 9781400856114
Sommaire :
Introduction
New Stores
The "Grand Magasin"
Merchandise and the Mass Market
Finance and Purchasing
Organization
The Boucicauts
Building Organization Men: The Base
Building Organization Men: Management
Ritualization
Entrepreneurial Roles and Business Change
The Directors
Faithful Continuators
Members of a Single Family
Selling Consumption
An Eighth Wonder
A Way of Life
Selling the Store
Ambivalence and Hostility
A Model Community
Conclusion
Appendix
Bibliography
Index
Langue : Anglais
Localisation : Bibliothèque Campus de Nice
Support : Numérique
Etat : Présent
Propriétaire : Bibliothèque