e-book : Getting China and India Right : Strategies for Leveraging the World's Fastest Growing Economies for Global Advantage
Lien ebook : https://login.ezproxy.univ-catholille.fr/login?url=https://s...
Sommaire :
1 China and India—Four Stories Rolled into One
2 Think China and India, Not China or India
3 Megamarkets and Microcustomers Fighting for Local Market Dominance
4 Leveraging China and India for Global Advantage
5 Competing with Dragons and Tigers on the Global Stage
6 The War for Talent Dealing with Scarcity in the Midst of Plenty
7 Global Enterprise 2020
Notes
The Authors
Index
Langue : Anglais
Localisation : Bibliothèque Campus de Nice
Support : Numérique
Etat : Présent
Propriétaire : Bibliothèque