The Upstarts: How Uber, Airbnb and the Killer Companies of the New Silicon Valley are Changing the World.
2017
372
111.58-STONE
ORGANIZATIONAL CHANGE ; ECONOMY MODEL ; WEBMARKETING ; ENTREPRENEURSHIP ; UNITED STATES OF AMERICA
No. | Call n° | Bar code | Commentary | |
---|---|---|---|---|
1 | [available] |
Comment :
ISBN 13 : 978-0593076354
Contents :
Introduction
Part I: Side projects.
The trough of sorrow: the early years of Airbnb
Jam sessions: the early years of Uber –
The nonstarters: SeamlessWeb, Taxi Magic, Cabulous, Couchsurfing, Zimride
The growth hacker: How Airbnb took off
Blood, sweat, and ramen: how Uber conquered San Francisco
Part II: Empire building.
The wartime CEO: Airbnb fights on two fronts
The playbook: Uber's expansion begins
Travis's law: The rise of ridesharing
Too big to regulate: Airbnb's fight in New York City
Part III: The trial of the upstarts.
God view: Uber's rough ride
Escape velocity: Fights and fables with Airbnb
Global mega-unicorn death match!: Uber versus the world
Epilogue
Language : English
Location : Nice Library
Material : Paper
Statement : Présent
Owner : Bibliothèque