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Viewpoints and Controversies in Sensory Science and Consumer Product Testing.

MOSKOWITZ Howard R. ; MUNOZ Alejandra M. ; GACULA Maximo C.

Food & Nutrition Press

2003

477

0-917678-57-5

121.25-MOSKO

SALES AND MARKETING RESEARCH ; DATA ANALYSIS ; WORK PSYCHOLOGY ; BEHAVIORAL SCIENCE ; PRODUCT TEST ; CONSUMER BEHAVIOR ; DECISION AID ; INDUSTRIAL AESTHETICS ; SENSORY MARKETING ; EXPERIENTIAL MARKETING ; INQUIRY


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Language : English

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque