Principles of Global Marketing.
GREEN Mark C. ; KEEGAN Warren J.
1997
421
0-13-606682-8
121.58-GREEN
INTERNATIONAL MARKETING ; MARKETING MANAGEMENT ; MULTINATIONAL COMPANY ; EUROPE ; COMPANY MANAGER ; CONSUMPTION ; INFORMATION SYSTEM ; EXPORT ; ADVERTISING ; JOINT VENTURE ; BRAND ; SEGMENTATION ; COMPETTITION ; PRICE POLICY
No. | Call n° | Bar code | Commentary | |
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1 | [available] |
Nbre volumes : 1
Notes : Réserve – Ask a librarian
Language : English
Material : Paper
Owner : Bibliothèque