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International Fragmentation : Impacts and Prospects for Manufacturing, Marketing, Economy, and Growth.

SAXENA ARORA Anshu (Edited by) ; BACOUEL-JENTJENS Sabine (Edited by)

PALGRAVE MACMILLAN

2016

154

111.74-ARORA

INTERNATIONAL MANAGEMENT ; PRODUCTION ; MARKETING MANAGEMENT ; ECONOMIC ENVIRONMENT ; COMPANY GROWTH


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

Comment :

ISBN 13 : 978-3-319-33845-3

Contents :
Contributeurs : Savitskie Katrina, Sandipan Sen Sampath Ranganathan, Gheisary Esmira, Hill Uyen, Naniuzeyi Emmanuel, Tindale Hailee, Morie, David, Horak Sven, Bernhard Fabian, Labaki Rania

Part 1. Manufacturing
1. Indian Small-Scale Manufacturing Firms: Achieving Competitive Advantage

Part 2. Marketing
2. Should the Devil Wear Prada? Analyzing Consumers' Responses to Luxury Branding
3. The Influence of Culture on Leader–Member Exchange and Job Satisfaction of Subordinates: A Vietnamese Study

Part 3. Economy
4. The Growing Economic Role of China in Africa: The Case of the Democratic Republic of Congo

Part 4. Education
Accreditation in a French Business School from the Student Perspective

Part 5. Growth
6. Amazon Pays to Quit!
7. Power Tools for Gold: Doing or Not Doing Business with North Korea?
8. To Sell or Not to Sell? The Financial and Socio-emotional Dilemma of the Ownership Decision in the Family Business

Nbre volumes : 0

Language : English

Place of publishing : NY

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque

Includes

Included in