By browsing this website, you acknowledge the use of a simple identification cookie. It is not used for anything other than keeping track of your session from page to page. OK


Search

0

Strategic Market Management.

AAKER David A.

WILEY

2007

322

113.55-AAKER

STRATEGY ; COMPETITIVENESS ; MARKETING MIX ; MARKET ; CONSUMER ; STRATEGIC PLANNING ; ORGANIZATIONAL CHANGE ; COMPARATIVE ADVANTAGE ; DIVERSIFICATION ; CUSTOMER ; SEGMENTATION


Number of copies : 1
No. Call n° Bar code Commentary
1 [available]

ISBN 13 : 978-0-470-05623-3

Language : English

Print : 8ème

Place of publishing : TORONTO

Figure(s) : Graphique(s)

Location : Nice Library

Material : Paper

Statement : Présent

Owner : Bibliothèque