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Book
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Call number : 121.26-BATAT
EXPERIENTIAL MARKETING ; CONSUMER BEHAVIOR ; WEBMARKETING
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Call number : 121.28-FROCH
TOURISM SECTOR ; CUSTOMER SERVICE ; SEGMENTATION ; PRICE POLICY ; CULTURAL AND ARTISTIC ENVIRONMENT ; COMMUNICATION ; CRISIS MANAGEMENT ; STRATEGY ; CULTURAL MARKETING
Book [2]
2014 [1]
2007 [1]
COMMUNICATION [1]
CONSUMER BEHAVIOR [1]
CRISIS MANAGEMENT [1]
CULTURAL AND ARTISTIC ENVIRONMENT [1]
CULTURAL MARKETING [1]
CUSTOMER SERVICE [1]
EXPERIENTIAL MARKETING [1]
PRICE POLICY [1]
SEGMENTATION [1]
STRATEGY [1]
TOURISM SECTOR [1]
WEBMARKETING [1]
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FROCHOT Isabelle [2]
BATAT Wided [1]
LEGOHEREL Patrick [1]
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