Commentaire :

ISBN 13 : 978-0071326445

Sommaire : Chapter 2 – Sources of Innovation
Chapter 3 – Types and Patterns of Innovation
Chapter 4 – Standards Battles and Design Dominance
Chapter 5 – Timing of Entry

Part Two – Formulating Technological Innovation Strategy

Chapter 6 – Defining the Organization's Strategic Direction
Chapter 7 – Choosing Innovation Projects
Chapter 8 – Collaboration Strategies
Chapter 9 – Protecting Innovation

Part Three – Implementing Technological Innovation Strategy

Chapter 10 – Organizing for Innovation
Chapter 11 – Managing the New Product Development Process
Chapter 12 – Managing New Product Development Teams
Chapter 13 – Crafting a Deployment Strategy

Langue : Anglais

Edition : 4ème

Localisation : Bibliothèque Campus de Nice

Support : Papier

Etat : Présent

Propriétaire : Bibliothèque